Copywriting: How To Convert Features Into Benefits That Sell

Online Course

Udemy

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Prerequisites & Facts
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What is the course about?

Copywriting: How To Convert Features Into Benefits That Sell

The course Copywriting: How To Convert Features Into Benefits That Sell is an online class provided by Udemy. It may be possible to receive a verified certification or use the course to prepare for a degree.

Discover The Best Well-Kept Secrets On Converting Cold Features Into irresistible Benefits That Sell YOUR Products

Course description

Copywriting: How To Convert Features Into Benefits That Sell

Tell the difference between a feature and a benefit
Convert cold features into powerful and emotional benefits that sell
Identify the benefits of the benefit, meaning students will be able to dig deep into the prospect’s mind and find what makes them tick
Apply the concept “The Ladder Of Abstraction” and instantly improve communication. (The Holy Grail In Marketing)
Know where the best place (in the marketing copy framework) for writing benefits is

Grab a pen and paper

37 mins on-demand video
35 mins on-demand audio
2 articles
8 downloadable resources
Full lifetime access
Access on mobile and TV
Vladimir Raykov

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Prerequisites & Facts

Copywriting: How To Convert Features Into Benefits That Sell

Course Topic

Content Marketing, Copywriting, Marketing

University, College, Institution

Udemy

Course Skill Level

see course summary

Course Language

English

Place of class

Online, self-paced (see curriculum for more information)

Degree

Certificate

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Degree & Cost

Copywriting: How To Convert Features Into Benefits That Sell

To obtain a verified certificate from Udemy you have to finish this course or the latest version of it, if there is a new edition. The class may be free of charge, but there could be some cost to receive a verified certificate or to access the learning materials. The specifics of the course may have been changed, please consult the provider to get the latest quotes and news.

Udemy

Copywriting: How To Convert Features Into Benefits That Sell

provided by Udemy

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