Customer Intelligence and Analytics for Omni-Channel

Online Course

Udemy

What is the course about?
Prerequisites & Facts
Cost, Certificate & Degree
Reviews & Experiences

What is the course about?

Customer Intelligence and Analytics for Omni-Channel

The course Customer Intelligence and Analytics for Omni-Channel is an online class provided by Udemy. It may be possible to receive a verified certification or use the course to prepare for a degree.

A managerial perspective on AI, Technology and Data Analytics powered Omni-Channel Marketing/Customer Centric Engagement

Course description

Customer Intelligence and Analytics for Omni-Channel

How to create a strategic road map to build a digital, analytics and a customer intelligence capability.
The fundamentals of digital marketing, marketing automation, and CRM to attract, retain and deepen customer relationships.
Best practices in implementing a Big Data and analytics environment.
How and when to use data, analytics, and technology to measure marketing programs and engage customers.
Formulate marketing metrics and KPI’s to prove the value of marketing programs.

Have a basic understanding of data driven marketing and some exposure to analytics or data science.
Have a basic understanding of marketing or sales and customer experience.

4.5 hours on-demand video
Full lifetime access
Access on mobile and TV
Certificate of Completion
Dr. Tony Branda, M.B.A, PhD

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Prerequisites & Facts

Customer Intelligence and Analytics for Omni-Channel

Course Topic

Business, Data Analytics, Decision Making

University, College, Institution

Udemy

Course Skill Level

see course summary

Course Language

English

Place of class

Online, self-paced (see curriculum for more information)

Degree

Certificate

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Degree & Cost

Customer Intelligence and Analytics for Omni-Channel

To obtain a verified certificate from Udemy you have to finish this course or the latest version of it, if there is a new edition. The class may be free of charge, but there could be some cost to receive a verified certificate or to access the learning materials. The specifics of the course may have been changed, please consult the provider to get the latest quotes and news.

Udemy

Customer Intelligence and Analytics for Omni-Channel

provided by Udemy

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Reviews

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School: Udemy

Topic: Analytics & Automation, Customer Experience Management, Marketing

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