Learn how to develop effective marketing and PR strategies to help share your library’s programs, services, and value with the broader community.
Understand what you need to succeed in this course and determine if it's the right fit for your learning goals
What you need before starting this Public Library Marketing and Public Relations course:
Beginner-Friendly Course!
This course is designed for absolute beginners. No prior knowledge needed.
This course is perfect for:
Everything you need to know about this online course, from duration to certification
In this course, part of the Public Library Management Professional Certificate program, you’ll learn how to use attractive graphic design, public relations outreach with the media, and paid marketing to better communicate about your library and, in the case of social media, build better conversations and relationships with patrons. Solutions at multiple budget points (e.g., DIY software versus working with a designer) will also be discussed.
Difficulty Level
Introductory
Suitable for motivated learners
Subject Category
Humanities, Social Sciences, Art & Culture
Part of our Humanities, Social Sciences, Art & Culture curriculum
Course Language
English
All materials in English
This online course offers comprehensive training with expert instruction, practical exercises, and a certificate of completion. Join thousands of students advancing their careers through quality online education.
Budget-Friendly Course
Typically around $49
Pricing may vary. Check the course provider for current promotions and exact pricing.
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