Learn how a manager or CEO develops a business strategy, including analyzing the market and creating competitive advantage.
Understand what you need to succeed in this course and determine if it's the right fit for your learning goals
What you need before starting this Strategic Management course:
Beginner-Friendly Course!
This course is designed for absolute beginners. No prior knowledge needed.
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Everything you need to know about this online course, from duration to certification
In this business and management course, you will develop a strong understanding of how firms compete by learning about important analytical approaches that underlie business strategy. This course will show you how a business views itself in its "totality" and in the context of its environment. The course will be taught from the perspective of a manager or chief executive officer (CEO). This course aims to equip you with a good understanding of: What managing a firm strategically implies? How one analyzes the industry in which a firm competes? How does a firm create competitive advantage? How does a firm sustain its competitive advantage?
Difficulty Level
Introductory
Suitable for motivated learners
Subject Category
Business & Management
Part of our Business & Management curriculum
Course Language
English
All materials in English
This online course offers comprehensive training with expert instruction, practical exercises, and a certificate of completion. Join thousands of students advancing their careers through quality online education.
Comprehensive Program
Professional training from $150
Pricing may vary. Check the course provider for current promotions and exact pricing.
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