This course examines the principles and practices of sustainable marketing in the agri-food industry and marketing’s role in the creation and management of relationships with customers and other stakeholders.
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What you need before starting this Sustainable Agri-food Marketing course:
Beginner-Friendly Course!
This course is designed for absolute beginners. No prior knowledge needed.
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Everything you need to know about this online course, from duration to certification
The learner will explore sustainable marketing and incorporate the motivations, drivers, and impacts of food innovation to create effective marketing strategies and plans that support the sustainability of the agri-food industry. They will take the long-term view that includes multiple scales local, national, and global, envisioning different possibilities for the future of food. Leveraging the best communication and media to eliminate the old while promoting the new products, programs, and systems matters immensely in getting the population to adopt a sustainable food futures model. Learners will imagine, create, and promote the food futures they want for their organizations, their communities, and the world. Learners will also identify target audiences and needs, and develop authentic positioning, distribution, promotion and communications for sustainable agri-food systems.
Difficulty Level
Intermediate
Some foundational knowledge required
Subject Category
Business & Management, Environmental Studies, Food & Nutrition
Part of our Business & Management, Environmental Studies, Food & Nutrition curriculum
Course Language
English
All materials in English
This online course offers comprehensive training with expert instruction, practical exercises, and a certificate of completion. Join thousands of students advancing their careers through quality online education.
Comprehensive Program
Professional training from $199
Pricing may vary. Check the course provider for current promotions and exact pricing.
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