Developing Your Marketing Value Proposition for Content Marketing
Master key concepts and practical skills through structured learning modules. By completing this curriculum, you'll gain valuable expertise applicable to real-world scenarios.
Your value proposition - which clearly defines what makes your offering unique, and motivates prospects to buy and remain loyal - is one of the most crucial components of your marketing. In this course, join David Ho as he walks through how to craft a great value proposition. David first discusses the importance of the value proposition and helps you determine how your prospects perceive the features and benefits of your product or service. He also showcases the components of a great value proposition by defining its tangible features and showing examples of how to use intangible benefit tactics to drive your growth marketing. Plus, he goes into the importance of understanding price, cost, and the power of free.
This comprehensive MBA Marketing Management MasterClass by David Ho, Navigator curriculum is designed to take you from foundational concepts to advanced implementation. Each module builds upon the previous, ensuring a structured learning path that maximizes knowledge retention and practical application.
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What you need before starting this MBA Marketing Management MasterClass by David Ho, Navigator course:
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Everything you need to know about this online course, from duration to certification
Course Instructor
David Ho
Expert instructor with industry experience
Course Language
English
All materials in English
This online course offers comprehensive training with expert instruction, practical exercises, and a certificate of completion. Join thousands of students advancing their careers through quality online education.
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