Analytics for Business Strategy: Core Executive Skills

This course uniquely combines business strategy scenarios, metrics, advanced analytic approaches, and the simplicity of Excel examples for real-world applications. The course covers Strategic Metrics, Strategic Scenarios, and Strategic Decision Models with downloadable examples in Excel. You should learn techniques and practical tools for selecting the most effective strategic option for your business.

You should learn how to quantify your business strategy decision. You should learn how to test strategic scenarios for your business and test various market conditions. You should learn how to construct a Monte-Carlo model in Excel to predict business outcomes in uncertain environments.

You should learn the most commonly used strategic metrics and the formulas behind them. The course consists of 23 lectures + bonus, split into three chapters. Chapter 1.

Strategic MetricsYou should learn:9 sets of commonly used strategic metricsMonetary and non-monetary metrics classificationFormulas behind the strategic metricsBusiness areas of use for each strategic metricChapter 2. Strategic ScenariosYou should learn:3 fundamental business scenariosStrategic approaches for each scenarioStrategic models for each strategic approachChapter 3. Strategic Decision ModelYou should learn:3 types of strategic decisionsDecision models for each type of strategic decisionQuantitative Strategic Planning Matrix and SWOT analysisAnalytical Hierarchical ProcessMonte-Carlo SimulationsDownloadable Excel spreadsheet examples for each decision modelThis course has downloadable Excel files with examples that you can use for practice.