Beyond the Basics of (Self) Publishing, Aspect 5: Marketing

This course is the fifth in a six-part series that takes you beyond the basics of (self) publishing to learn not only how to write your book, but how to publish your book (from step one to maintaining its post-publishing success) so that you can ultimately achieve both literary and financial literary success. You can go through the aspects one by one in sequence, or pick the courses that best suit what you need to learn based on where you currently are on your literary and publishing journey. Adapted from the popular "Act Like an Author, Think Like a Business" conference and companion book, this course is one of six that helps you get started on the writing and publishing process, as well as finish.

The first step is always the biggest, which is writing the book. And then, of course, there is the professional editing of the book, followed by both interior and exterior design, and the fourth aspect to look at the process of publishing and releasing your book before reaching this step, which is marketing. Collectively, each step will lead you to your final destination of writing and publishing success.

After you complete this course, you'll be ready to move through the remaining aspects of publishing. Even if you've already written your book, you might find it important to go back and take Aspect 1. Regardless of where you are on your writing and publishing journey, marketing is an important step and one that most authors cite as the one they find the hardest.

It's the critical step of getting your book in front of readers. This course will help you understand all the steps and options of the marketing process. It will also provide some information about the steps of the process and where to find the resources you need to make informed decisions.