Getting Digital

Blogging - Blog Copywriting - Blog Marketing For Business

Develop essential writing & content creation skills with expert instruction and practical examples.

Online Course
Self-paced learning
Flexible Schedule
Learn at your pace
Expert Instructor
Industry professional
Certificate
Upon completion
What You'll Learn
Master the fundamentals of writing & content creation
Apply best practices and industry standards
Build practical projects to demonstrate your skills
Understand advanced concepts and techniques

Skills you'll gain:

Professional SkillsBest PracticesIndustry Standards
Prerequisites & Target Audience

Skill Level

IntermediateSome prior knowledge recommended

Requirements

Basic understanding of writing & content creation
Enthusiasm to learn
Access to necessary software/tools
Commitment to practice

Who This Course Is For

Professionals working in writing & content creation
Students and career changers
Freelancers and consultants
Anyone looking to improve their skills
Course Information

About This Course

Blogging - Blogging For Business**This course is included in the Social Media Marketing Masterclass - So please do not purchase if you already have that course. * Blogging for business - learn how to write blogs that generate leads and sales - learn professional modern blog and article writing techniques Do You Want To Learn How To Write Blogs Or Articles That Drive Specific Marketing Objectives. But don't know where to start.

If you understand the AIDA principles of copywriting… . And if you know how to balance traditional copywriting skills with solid SEO techniques… . Then getting people to engage with your writing will be much much easier.

Copywriting In The Digital Age: A lot of copywriting courses focus on sales copy. Or they focus on SEO (search engine optimisation). In this course we balance the two needs together, so that you can write great sales copy and also perform well when it comes to getting found in search.

AIDA Copywriting: We will show you how to apply the time honored process of using the AIDA copywriting techniques and apply them to blog writing and article writing. Once you understand the ATTENTION, INTEREST, DESIRE and ACTION phases of writing good content, the improvement to your writing will be dramatic. Targeting A Niche Audience: One of the biggest mistakes that people make when writing marketing material, is that they do not target a niche audience.

Provider
Udemy
Estimated Duration
10-20 hours
Language
English
Category
Creative Arts & Media

Topics Covered

Writing & Content CreationMarketing

Course Details

Format
Online, Self-Paced
Access
Lifetime
Certificate
Upon Completion
Support
Q&A Forum
Course Details
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This course includes:

Lifetime access to course content
Access on mobile and desktop
Certificate of completion
Downloadable resources

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