Master Course in Sales Skills and Marketing Skills 2.0
Develop essential marketing & sales skills with expert instruction and practical examples.
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About This Course
Master Course in Sales Skills and Marketing SkillsThis advanced course is designed to elevate participants' sales expertise to a masterful level, covering essential topics ranging from the fundamentals of marketing and sales to in-depth discussions on various types of sales in a business context. Participants will gain insights into the nuanced relationship between marketing and sales, honing their negotiation skills for successful deal closures. Additionally, the course offers a specialized module on becoming a proficient sales analyst, providing participants with the tools and techniques needed to analyze sales data strategically.
Introduction to Marketing, Sales, and Sales SkillsDefining marketing and its role in driving salesUnderstanding the sales process and its key componentsIntroduction to essential sales skills and their significance in a competitive marketTypes of Sales and Sales in BusinessExploring different types of sales models (e. g. , B2B, B2C, consultative selling)Understanding the intricacies of sales in a business contextCase studies and real-world examples of successful sales strategiesMarketing Vs SalesClarifying the distinctions between marketing and sales functionsAnalyzing how marketing and sales collaborate for business successDeveloping a synergistic approach for integrated marketing and sales effortsNegotiation Skills in SalesAdvanced negotiation techniques and strategiesOvercoming objections and handling challenging situationsRole-playing exercises to enhance practical negotiation skillsHow to Be a Sales AnalystRole and responsibilities of a sales analystAnalyzing sales data for informed decision-makingUtilizing tools and technologies for effective sales analysisThroughout the course, participants will engage in practical exercises, case studies, and simulations to apply their knowledge in realistic scenarios.
The Master Course in Sales Skills aims to equip participants with the expertise required to navigate complex sales environments, make strategic decisions, and consistently achieve sales excellence. Upon completion, participants will possess the skills and confidence to lead and succeed in the dynamic field of sales. Master Course in Sales Skills (Updated Lectures 2025)1: Introduction to Sales Fundamentals 2: Customer Relationship Management (CRM) 3: Sales Prospecting and Lead Generation 4: Sales Presentation and Pitching Skills 5: Negotiation and Deal Closing 6: Sales Technology and Automation 7: Building a Personal Brand in Sales 8: International Sales and Cultural Competence 9: Sales Leadership and Team Management 10: Sales Innovation and Future Trends 11.
B2B Sales Empowerment12. Aligning Sales Strategy with Business Goals13. Incentive Structures and Motivation14.
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