Writing, Publishing, Marketing and Selling Your First Book

This online course is designed to help aspiring writers realize their potential and guide them through the process of writing, publishing, marketing and selling their first book. It will look at the writing process, examine publishing and distribution options and highlight potential opportunities and pitfalls. Topics Covered Include: What's The Big Idea.

Have you got a book inside of you. Inspiration and where to find itFail to Plan, plan to fail The Writing Process The writing process (think job, not hobby)Setting targets and hitting deadlinesThe editorial processCommon pitfalls/roadblocks Pitching to a Publisher/Agent The benefits of working with a traditional publisherWhen and how to pitchWhat you should expect from a publisherWhen to walk away Going it Alone Disadvantages of working with a traditional publisherDigital disruption (you've never had it so good)Indie not amateurSelf-publishing vs Vanity publishingGetting help (freelance editorial and design support)Self-Publishing platforms/distribution networks Multiple Formats Hardback, Paperback, eBook (epub, mobi), audiobooks Embracing Your Inner-Self Publicist (Selling Your Work) Public RelationsBlogging/PodcastingPublic SpeakingSocial MediaEmail Marketing Making Money Setting expectationsAlternative streams of revenue Building a Back Catalogue Rinse, repeateBook SinglesWriting a seriesFree vs paid distribution.