Product Management: Product Market Strategy
Learn the 18 critical components of pulling together a market strategy for your product for beginners and intermediate.
Affiliate disclosure: if you enroll through links on this page, the course provider may pay us a commission. This comes at no extra cost to you and does not influence how we describe courses.
What You'll Learn in This Course
Master key concepts and practical skills through structured learning modules. By completing this curriculum, you'll gain valuable expertise applicable to real-world scenarios.
Learning Outcome 1
To be able to Lead the development of a product market strategy plan including:
Learning Outcome 2
Define the decision making, schedule, market opportunity and product value
Learning Outcome 3
Using personas, use cases, market status and development, market description, market segments, and total available market
Learning Outcome 4
Identify target markets
Learning Outcome 5
Apply competitive research and analysis
Skills You'll Develop
This comprehensive Product Management: Product Market Strategy curriculum is designed to take you from foundational concepts to advanced implementation. Each module builds upon the previous, ensuring a structured learning path that maximizes knowledge retention and practical application.
Course Requirements & Target Audience
Understand what you need to succeed in this course and determine if it's the right fit for your learning goals
Prerequisites & Requirements
What you need before starting this Product Management: Product Market Strategy course:
- Basic business and management principles
Who This Course Is For
This course is perfect for:
- Motivated learners at any level
- Self-paced students
- Anyone interested in the subject
This course might not be suitable if:
- • You're looking for a quick tutorial rather than comprehensive learning
- • You prefer learning without structured curriculum
- • You need highly specialized or niche content
Course Information & Details
Everything you need to know about this online course, from duration to certification
Course Instructor
David Fradin
Expert instructor with industry experience
Course Language
English
All materials in English
Start Your Learning Journey Today
This online course offers comprehensive training with expert instruction, practical exercises, and a certificate of completion. Join thousands of students advancing their careers through quality online education.
Course Enrollment
Comprehensive Program
Professional training from $189.99
Pricing may vary. Check the course provider for current promotions and exact pricing.
What's Included
- 1.5 hours on-demand video
- 2 downloadable resources
- 24 articles
- Access on mobile and TV
- Certificate of Completion
- Full lifetime access
Affiliate disclosure: if you enroll through links on this page, the course provider may pay us a commission. This comes at no extra cost to you and does not influence how we describe courses.
- ✓Instant access after enrollment
- ✓Learn at your own pace
- ✓Direct enrollment with Udemy
Where this course fits
Certifications in this area
Concepts behind this area
Risk Register
A risk register is the project's living list of things that might happen and would matter, each with an estimate of likelihood and impact, a planned response, an owner and a review date.
Stakeholder Management
Stakeholder management is the practice of identifying everyone who affects or is affected by a project, understanding what each wants and can do, and engaging them deliberately so that the project keeps the support it needs and hears the objections while they are cheap.
Change Control
Change control is the process by which a proposed change to a project's agreed baseline is recorded, assessed for its effect on scope, schedule, cost and risk, and then approved, rejected or deferred by a person holding the authority to do so.
Wider context: the fields we cover, the glossary and certification exams, all written by us rather than pulled from a provider feed.